Industry

Lifestyle

Duration

3 months

Role

Design Engineer

Fam Cal

Fam Cal

A family calendar app designed to simplify everyday coordination. Effortlessly manage activities, share responsibilities, and plan meaningful time together—all in one place. Whether you're parents juggling a child’s schedule or a couple organizing daily life, FamCal helps reduce stress, keep everyone aligned, and stay connected.

Background

Background

Modern families struggle to stay aligned amid busy, shifting schedules. Parents face stress from constant coordination, with responsibilities often unevenly shared. With over half reporting work–life balance challenges, there’s a clear need for a simple, collaborative way to organize schedules, share responsibilities, and reclaim quality time together.

Modern families struggle to stay aligned amid busy, shifting schedules. Parents face stress from constant coordination, with responsibilities often unevenly shared. With over half reporting work–life balance challenges, there’s a clear need for a simple, collaborative way to organize schedules, share responsibilities, and reclaim quality time together.

Secondary Research

Secondary Research

56%

56%

Parents Struggle with Work-Family Balance

Parents Struggle with Work-Family Balance

54%

54%

Child's Schedule is Managed by Mother

Child's Schedule is Managed by Mother

36%

36%

Child's Schedule is Shared by Parents

Child's Schedule is Shared by Parents

Design Challenge

Design Challenge

Parents need a way to manage family's schedule, particularly their children's activities, because the responsibility often disproportionately falls on one parent despite scheduling being a joint family effort.

Design Iteration

Design Iteration

User Flow

User Flow

Instead of relying on one-on-one guidance, we aim to empower PSWs with an AI-powered resource tool, which is centralized, searchable, and easy to update.

Reflection

Reflection

This project began with a conversation with a mother who managed most of her family’s scheduling, revealing a desire for more personal time and a more balanced distribution of responsibility. As the design progressed, we encountered a key tension: while scheduling needs to be shared, assigning it too rigidly can feel imposed. Fam Cal was developed to navigate this ambiguity by offering a system that encourages shared participation without enforcing it. By promoting voluntary engagement and mutual respect, the design aims to support more equitable household dynamics and foster a sense of agency and balance for everyone involved.